MJA Associates, Loyalty Marketing
CRM Marketing
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MJA Associates provides a high degree of expertise in the specific niche of customer management.

Developed from a number of successful loyalty programmes MJA Associates identifies best practices for its clients across many different industries.

Consultative services are offered in the following disciplines:
  • programme strategy and design
  • project management and launch
  • operational management
  • financial modelling.
  • Loyalty Platform Benchmarking

Articles
» Study shows 4 critical failures in many loyalty platforms
» Jane – The Invisible Customer
» Mistakes in B2B Loyalty Marketing
» Is your loyalty programme in a rut?
» Database Marketing – Highs and Lows